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Should we bid on our branded keywords? There are two side of the debate on whether or not you should be paying for brand traffic or in other words bidding on branded keywords. In my opinion these are: For– to … Continue reading
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The purpose of this blog post is to recap my presentation on strategic online marketing given to my colleagues at Risdall Marketing Group during last weeks Lunch & Learn. The majority of the information I presented came from Rand Fishkin and the presentation he … Continue reading